I employed Google Adsense ads on feedburner feed month or so ago to have any added revenue generated. However, although i had ad views in thousands, there were almost negligible clicks and that too didn’t pay very well.
The reason could be that i don’t have many rss feed subscribers, so definitely the stats don’t matter much? Maybe i will wait for some thousand or so subscribers until i start testing my adsense ads with them too!
The purpose of adsense ads is to provide the users with interesting links that might be relevant to what they are looking for! The rss subscribers behavior showed that maybe they are not interested in them at all! sort of! so that forced me to remove them
One more thing that was in my mind was, that the feed burner adsense stats may affect overall adsense account data and determine my accounts total impressions and ecpm, which means it will overall affect my earning potential if those thousands of impressions were not generating any clicks! So this was also an attempt to keep my ctr (click through rate) and ecpm (estimated cost per million) to higher level based on my overall account activity.